The Jeanstore Blog
The Nudie Jeans Sunburns collection puts a fresh twist on Nudie’s classic dry denim. The jeans themselves stay true to Nudie’s timeless dry and rigid feel, but what makes this collection different is the detail: the iconic wave embroidery on the back pockets and the patch come reimagined in bold, sun-burnt tones. It’s a subtle shift that brings heat and energy to the brand’s signature look. These jeans carry all of Nudie’s sustainability promises: organic cotton, free lifetime repairs, and a design built to last, while adding a burst of colour that celebrates individuality.
Katy Minter - 23 October 2025
This new 21oz heavyweight denim from Unbranded is a rugged classic with a bold red twist. Woven with a deep red weft, they fade beautifully to blue while showing off a unique pop of colour when cuffed. Finished with thoughtful details from the smooth leather patch to chain-stitched hems. These jeans are built to wear hard, age gracefully, and tell your story over time. Available now at Jeanstore in Wide, Relaxed Straight, Relaxed Tapered, and Tapered fits.
Katy Minter - 02 October 2025